Hygge & West is founded upon the Danish concept of hygge (pronounced hoo-ga) that loosely translates to cozy, but means so much more. All of life's small but wonderful moments can be described as hygge - curling up by the fireplace with a great book, long informal dinners with close friends, goodnight hugs with your children. We hope that our products help bring more hygge into our customers' homes, creating a cozy, beautiful environment where small, everyday moments can be enjoyed. The company employs incredibly talented artists to design and artisans who hand screen each roll. Visit the Spruce store to see the full sample book and to place your order.